Once the member makes a purchase, Rakuten Rewards … Meet Rakuten’s key services in the US such as Rakuten Viber, Rakuten Viki, Rakuten.com, Rakuten Slice, Rakuten Super Logistics, Rakuten … 1 Ebates 1.1 1998–2019 1.1.1 2017–2018 1.1.2 2018–2019 1.2 2018–2019 (Canada) 2 Rakuten Rewards 2.1 2019–present Rakuten Rewards (/ ˈ r æ k ə t ɪ n /), formerly known as Ebates, is a cash-back and shopping rewards company headquartered in San Mateo, in the San Francisco Bay Area of California. Rakuten rewards users for shopping both in-store and online at a range of stores. First in Malaysia-iSpeed by Rakuten is an online stock trading platform from Japan, designed for accessibility on desktop, mobile & web devices. Unpredictable rewards: Another somewhat annoying feature of Rakuten and similar sites is that the cashback offerings can vary day to day. Members of the site click through affiliate links before shopping at a retailer's site. 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